Global Traffic Director

Optimize traffic flow based on region

Global Traffic Director is a robust tool that lets you segment your traffic based on your users' location (GeoDNS). This allows for truly optimized traffic flow and enhanced resolution times.

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What is the Global Traffic Director (Geo Load Balancing)

Global Traffic Director (GTD) uses region-specific rules to answer queries in the originating region. GTD, also known as geo-load balancing, is used to optimize traffic flow.

DNS Made Easy's GTD segments query traffic into six different regions. These queries are answered by nameservers in their current/originating region.

GTD was designed for users that have region-specific systems.

Example use case:
You would use GTD if you had a server in Europe that you want only European traffic to be routed to. You can also use GTD in tandem with DNS Failover to automatically route traffic around regional outages.

Optimize Domains with GTD - Geo Load Balancing

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Improve Accuracy

GTD corrects resolution errors caused by IP allocation.

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Speed Boost

Improve resolution times and accuracy. Queries are resolved locally for regional systems.

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Combine GTD with failover for added redundancy. Automatically redirect traffic around outages.

DNS Global Traffic Director Available in:


Need more advanced,
location-specific routing?

Try our new GeoDNS service:

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Create routing rules based on your users' location, IP, ASN, or network.
✔ Combine multiple rules together for truly unique experiences.

DNS Pricing


$56.25 / MONTH

$675 Billed Annually

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$660 Per Domain Per Year

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$175 / MONTH

$2,100 Billed Annually or Monthly

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1 GTD Domain Included

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Additional GTD domains

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$ 540 / year
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$45 / month

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